BelForm is a consulting company specialized in innovative living and utility concepts, operating in a niche where it is crucial to define the appropriate keyword strategy to quickly become visible in the search engines. Our goal is to continuously increase the online presence and establish a strong positioning in the search engines in the long term.
Based on an extensive target group analysis, a keyword set was created that forms the basis for all further online marketing activities and decisions. Relevant search terms were assigned to existing landing pages and optimized organically. In addition, a tracking concept was developed and implemented to collect relevant data and record the performance in reports in order to derive continuous improvement measures from a joint analysis.
We conducted a comprehensive analysis of relevant keywords to develop both short-term and long-term strategies for online presence. By using industry-specific tools and considering competitive analysis, search volume and current trends, we identified the perfect mix of promising keywords. This meticulous approach allows us to create targeted content that is optimized for both the target audience and search engines.
The glossary is not only an informative reference tool for your visitors, but also an effective tool for SEO optimization. By creating a comprehensive glossary containing industry-specific terms and relevant keywords, we offer the target group valuable added value and increase online presence at the same time. The clearly structured and attractively worded entries help search engines recognize expert status and better position BelForm's website for the relevant terms.
The applied SEO measures help to create sustainable visibility and awareness of the website in search results. By optimizing the content and increasing the relevance and authority of the website, long-term success is achieved and free traffic is generated.
99.1 percent of all clicks on Google occur on page 1 of the search results. That is why our search engine optimization is designed to rank in the top 10.
